I Miss The Most Interesting Man in the World

The Dos Equis Beer commercials that featured Jonathan Goldsmith as The Most Interesting Man in the World were brilliant. They were smart and funny, and always left me hoping that they would make more. Unfortunately, in 2016, Jonathan Goldsmith made his last Dos Equis commercial, and the beer-maker replaced him with Augustin Legrand, a tall and perfectly capable actor, but not the Most Interesting Man in the World. Dos Equis tried to prop up Legrand in the commercials by adding comic actor Rob Riggle, but it wasn’t enough. The Most Interesting Man in the World died a sad and unnecessary death as the commercials faded into history.

I was reminded of how great the original Most Interesting Man in the World commercials were when I saw the latest Dos Equis commercial. The commercial is good, and actually pretty funny, but it’s not up to the standards of the Most Interesting Man in the World. Take a look.

Seeing the new commercial made me think about the original Most Interesting Man in the World commercials, which then sent me down a rabbit hole of research (If I call it “research,” it doesn’t seem like such a waste of time). I always thought that the writing on the commercials was terrific, so I began collecting some of it. The more I found, the more I collected. Here’s where my collection stands at the moment:

  • If he were to pat you on the back, you would list it on your resume.
  • Both sides of his pillow are cool.
  • When in Rome, they do as he does.
  • In a past life, he was himself.
  • If opportunity knocks and he’s not home, opportunity waits.
  • He gave his father ‘the talk’.
  • His fortune cookies simply read “Congratulations”.
  • Skinny dipping was his idea.
  • He can slam a revolving door.
  • He is the life of parties he has never attended.
  • If he were to punch you in the face, you would have to fight off the strong urge to thank him.
  • Sharks have a week dedicated to him.
  • He has inside jokes with complete strangers.
  • Cuba imports cigars from him.
  • Mosquitoes refuse to bite him purely out of respect.
  • He wouldn’t be afraid to show his feminine side, if he had one.
  • His mother has a tattoo that reads ‘Son’.
  • At museums, he’s allowed to touch the art.
  • The last time he flirted with danger, danger got clingy.
  • He once received a standing ovation from a juror’s box.
  • His thank you cards have prompted you’re welcome cards.
  • His small talk has altered foreign policy.
  • He once ran a marathon because it was on his way.
  • Sasquatch has taken a photograph of him.
  • His words carry weight that would break a less interesting man’s jaw.
  • He’s won trophies for his game face alone.
  • He bowls overhand.
  • He once parallel parked a train.
  • His two cents is worth thirty-seven dollars and change.
  • It has never been “his bad”.
  • He once gave a pep talk so compelling, both teams won.
  • Your guess is as good as his. On second thought, no it’s not.
  • When he whispers to a horse, it whispers back.
  • If he were to mispronounce your name, you’d feel compelled to change it.
  • Therapists open up to him.
  • He skips the first date.
  • His reputation is expanding faster than the universe.
  • He once had an awkward moment, just to see how it feels.
  • He lives vicariously through himself.
  • People hang on his every word, even the prepositions.
  • He could disarm you with his looks. Or his hands. Either way.
  • He can speak French in Russian.
  • The police often question him, just because they find him interesting.
  • His beard alone has experienced more than a lesser man’s entire body.
  • His blood smells like cologne.
  • His personality is so magnetic, he is unable to carry credit cards.
  • Even his enemies list him as their emergency contact number.
  • He never says something tastes like chicken. Not even chicken.
  • When he has a 50-50 shot, the odds are 80-20 in his favor.
  • He imagines himself in his own shoes.
  • Steak and lobster is his bread and butter.
  • Locals ask him for directions.
  • The Aztec Calendar has his Cinco de Mayo party chiseled in.
  • The front of his house looks like it was built by the Mayans. Because it was.
  • The contents of his tacos refuse to fall from the shell.
  • He can open a pinata with a wink and a smile.
  • If you were to see him walking a chihuahua, it would still look masculine.
  • Several saints share his likeness, or vice versa, depending on who you ask.
  • Dicing onions doesn’t make him cry. It only makes him stronger.
  • He has never filled up on chips.
  • He can line dance in a circle.

Know of any others? If so, let me know.

Stay thirsty, my friends!

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